Gemhorn Jewelry's 2019 "Innovation & Transformation" New Product Exhibition and Customer Appreciation Season is in full swing. Whether at the exhibition or in Gemhorn's showroom, the distinctive craftsmanship and patented products consistently captivate clients at first sight. Among these, colored gemstones—particularly the market-aligned affordable luxury fashion pieces and collector-grade large-carat tourmalines—have won overwhelming favor from numerous clients.

Behind Gemhorn's acclaimed colored gemstones lies the Gem Setting Factory's years of commitment to a big-data-driven R&D system. This system analyzes sales data from both the jewelry industry and the company's own clients to guide targeted product development, ensuring precise alignment with retail market demands. It also offers one-to-one customization services to meet diverse needs.

As early as the 2019 product development phase, Gemhorn studied China's 2018 luxury consumption data: consumers under 30 accounted for 48% of the market, while those under 35 reached 78%, signaling a clear trend toward younger luxury buyers. Concurrently, Gemhorn's sales rankings revealed year-on-year growth  in both volume and proportion for fresh, youthful colored gemstone pieces.

Thus, designers prioritized younger, trendier affordable luxury styles. For gemstone categories, they expanded small-carat ruby sets, creating distinctive series like "Magpie Joy," "Rejuvenation," and "English Rose."

"Magpie Joy" 18K Gold Ruby

Red tourmaline, hailed as the "Source of Happiness" and "Embodiment of Love and Beauty," took center stage this year in the "Angel Wings" series—featuring fashionable designs, unique elegance, and dazzling brilliance.

Chrome tourmaline, with its verdant hue that turns red under a filter , emerged as a dark horse in the tourmaline category, gaining growing consumer admiration. The "Floral Splendor" 18K gold chrome tourmaline series, crafted for modern women, blooms with eye-catching vibrancy.

Beyond affordable luxury, high-quality, collector-grade large-carat tourmaline jewelry remains another hallmark of Gemhorn. The enduring popularity of classic colored gemstones stems from unwavering commitment to quality and craftsmanship. Designers deeply respect each rare gem, tailoring styles to their unique character.

Artisans employ advanced CNC multi-facet processing and 3D techniques to perfect gemstone-metal integration, endowing each piece with three-dimensional, captivating lines that exude luxury.